Gabriel Group is thrilled to welcome Shannon Kekhaev to its fundraising team as Senior Copywriter.
Shannon has owned a freelance copywriting business for almost ten years, serving a variety of nationally recognized nonprofits, youth organizations, rescue missions and social service agencies. Her clients have included The Bowery Mission, 92Y and Miami Rescue Mission. Shannon’s writing experience spans from direct mail fundraising appeals to integrated digital marketing campaigns. As a Copywriter for Responsys Interact (now Oracle), Shannon worked in the digital space for clients such as Under Armour, Harley-Davidson, Hawaiian Airlines and Allstate Insurance. Additionally, Shannon worked as an Interactive Copywriter for Walgreens Corporate where she helped craft quality content and marketing campaigns for their rapidly expanding ecommerce division.
“Gabriel Group couldn’t be luckier to now have Shannon on our fundraising team,” CEO Dave Hawkins states. “Adding such an experienced Senior Copywriter like Shannon to our mix is so exciting as we increase our internal resources to serve our large array of nonprofit clients. We’re looking forward to her diving right in and working with multiple fraternal foundations as well as our growing list of food banks. Her creative background and diverse writing experience is a major asset that will only strengthen our strategy and account management efforts as we continue to acquire new business.”
Shannon holds a Master of Arts degree in communication from St. Louis University as well as a Bachelor of Arts degree in English composition from Truman State University. When she isn’t in the office, Shannon enjoys running, playing the guitar and spending time with her husband and three children.