Gabriel Group Takes Home Two IABC St. Louis Quill Awards
Pictured above: Elsie Listrom, Arthur Kerckhoff and Traci Basden of Gabriel Group; Susan Klein-Shelton of Klein-Shelton Creative; and Anna McNulty, Kelsey Wuertz and Steve Koch of Gabriel Group
Gabriel Group is happy to announce that it has been named the winner of two 2016 IABC St. Louis Quill Awards for its already award-winning Alphabet Postcard Campaign. The St. Louis Quill Awards took place on September 22 and recognized the best communication efforts in the region. Judged by other IABC chapters around the nation, a St. Louis Quill is one of the most prestigious awards a communicator, designer or marketing strategist can earn. IABC St. Louis celebrates those professionals who executed marketing, communications or public relations projects that help drive excellence.
The Gabriel Group team was presented with Awards of Excellence in both the Marketing Communication category and the Graphic Design category. The Alphabet Postcard Campaign was previously recognized as the Most Irresistible Mailpiece by the attendees of the 2016 Printers & Mailers Conference earlier this June. The marketing effort has continued to grow and gain traction since then – increasing the acquisition of five new accounts to six current clients that are expected to bill a combined $770,000 in their first year, which accounts for a return on investment of over 4,600%.